The landing page of a website is the most essential page on the entire site. As such, the content, functionality and design on the landing page must be appropriate to the services or products you showcase. This is important to making sure that the target audience will be enticed to log on and check out the offerings.
Whether you would like to branch out and boost your existing revenue streams or you are just starting out with affiliate marketing on your website landing page, the guidelines below will help you with tips on how to make a landing page for affiliate programs, like the Kartra affiliate program or Clickfunnels affiliate program for example. In addition, you will be able to get ideas for affiliate marketing on your landing page.
How to Make a Landing Page for Affiliate Programs
To create a website for the purpose of affiliate marketing, it is very important for you to be aware of how to set up a landing page. This is important whether you are going to be using the page on its own or the website will also be populated with additional content and sections.
To build a landing page for affiliate marketing, you will be required to make a decision as to how you would like to produce the back end of the website. For example, would you like to code the website from scratch, make use of a simple template site maker or utilize a software to create the design and build the coding elements of the website? We recommend software like Clickfunnels Platinum, Kartra by Genesis Digital or Convertri.
All of the previously mentioned options are used widely by affiliate marketers. The one that will be best for your individual needs will depend on the amount of time you have, your skill level as it relates to website development and how you would like your website to be managed. Basically, there is no wrong or right option.
Using an auto-coding software or lead generation template for landing page is fast and typically does not cost a lot. However, it is essential to make sure the appearance of the website is enticing and unique. Doing so will ensure that it does not take away from from the integrity and professionalism of what the landing page has to offer.
As soon as you have decided on the basic look and design of the landing page, the next step involves knowing how to create landing content in the form of images, text, calls to action and links. This has to be done in the very best way to capture the attention of your prospects and to attain conversions.
High-converting pages make it a lot easier for visitors to be able to tell, at a glance, what is being offered. In addition, they will be able to figure out why they should want the product or service being offered. Furthermore, the page should provide an abundance of engagement and interest, without blasting the visitor with throwaway stimulus.
Useful text combined with accompanying links and strong calls to action, many high-quality visual teasers are important as well. Promotions, incentives and special offers can also be integrated all over the page to seal the deal.
You should also consider checking out landing pages used by other affiliate marketers. Those promoting similar products or services should particularly be explored. This will assist you in gathering information on what works well, what looks good and also provide insight on the approaches that do not seem to lead to conversions from initial interest.
Ideas for Affiliate Marketing on Your Landing Page
As soon as you have understood the art of creating a landing page and the basics have been mastered, it is essential to make the page as effective as possible. This is in terms of attracting organic traffic and having this traffic converted into a click, a sign-up or other actions that can earn a commission.
This could mean attempting a few different page ideas and evaluating the performance on a regular basis, making necessary changes to fine tune the performance of the page and targeting new traffic streams.
Furthermore, your affiliate page should be custom built as this will boost the likelihood of conversions. This is true regardless of the affiliate payment model used by the scheme with which you partner to pay your commissions. For example, a good page for pay-per-click (PPC) will function and look quite differently from a cost-per-action (CPA) page. This is because, with PPC, you are just attempting to attain a single click from visitors; however, with CPA, you have to capture an action like a sign-up or purchase.